Have you ever wished your posts to go viral on Instagram?
Ever dreamt of getting highlighted on the top of the explore page on Instagram?
Don't worry! You are not alone!
Billions of people pray for their posts to go viral so that they could become a famous Instagrammer. But getting featured on the 'Explore page of Instagram' remains a dream for all.
Now, the question arises, how to get featured on Instagram?
Let me help you out.
Well, if you are trying your level hard to get featured on the Explore page of Instagram, then you need to think creatively. You can't just post any picture or video and then pray for good results. If you really want to get featured on Instagram, then you need to do something exceptional and GO VIRAL!!
The best way to do it is to first plan out a better strategy. You will have to understand what is there behind the screen of Instagram HQ. Didn't get it? Well, I am talking about the- hush-hush....SECRET of the Instagram Explore Page Algorithm.
Here in this article, we are going to discuss all the good stuff that will help you rock on Instagram. The reality and the facts, tips & tricks that will help you out in the game.
Know your audience!
First and the most vital thing to consider is to know your audience well! Their interests, choices, and activities.
Remember one thing, Instagram shares content on the Explore Page, which they believe people will love to see and interact with! And relevancy is the reason behind all the algorithm-based feeds on social media. They will show you the contents that you are most likely to see and that you are going to engage with.
So, to get started with it, all you need to figure out is:
Who your target audience is?
What are their interests?
Whom do they follow?
What kind of posts do they share?
To lead this explore page game, keep an eye on the posts that appear on the top of your search feed. It will help you know what type of posts are liked by people and about the on-going trend as well.
Hashtags will change the game!
One of the easiest ways to grab a large number of people's attention towards your posts is by using proper hashtags in your caption. Let me tell you hashtags make your content more discoverable than just showing it to your existing followers. And brands with only one hashtag get up to 13% more engagement than those who are not using it.
You don't have to rely on the limited brand hashtags, but you can also use the unbranded ones to ensure that your posts reach new audiences. Even you can make use of different Hashtag Generator tools to help you plan better.
Interaction with followers means a lot.
Well, if you are really tensed about how to get featured on Instagram, then you will have to do whatever it takes you to increase the engagement with your target audience.
As well as providing you with more reach on Instagram, it also helps create loyalty, as users continue to respond with a great positiveness as far as they feel, you are putting efforts to engage with them.
The best way to boost engagement is by leaving a like and comment on your follower's posts or giving a small reply to their comments that they have left on your posts.
Captions should be 'LIT' to give your engagement level a 'HIT'!
Never underestimate the power of captions. I repeat never! Lit captions are the key to getting your posts noticed by a large number of people. So, if you are posting any content on Instagram, first find out a caption that will go best with it.
Along with it, a straight call to action in your post's caption can be a guaranteed way to appeal to your followers to get themselves engaged with your content.
All famous faces on Instagram get success by sharing something entertaining or funny photos and involving people with a 'Double tap if you agree' CTA at the end of their caption.
Time plays the lead role.
Yes, you heard it right! Well, whether you post the most high-quality picture on Instagram or use the most engaging caption, you will not get the fame you want, till you upload it at the right time.
And if I am not wrong, then time plays a vital role in making your posts reach a large amount of audience without doing any extra effort.
If you have a business account on Instagram, then you can have a look at the Analytics data for the time when most of your followers are active and would interact with your posts. So, make sure to know the best time to post on Instagram to get the best end-results.
Grab the eyeballs of the popular influencers and brands on your posts.
You can tag any influencer and brand in your posts, but you know what this could end up being named as spammy for doing it repeatedly. And, once you will be tagged as a spammer, it would become really very difficult for you to make genuine connections in the future.
So, it would be better if you start by keeping the long-term relationship goal in mind. Let us have a sneak-peek to the tips we require:
Follow the popular influencers without thinking of getting a follow back from them.
Reach out to them via DM, and there itself introduce yourself.
Send your post and ask them about their thoughts on it.
Summing it up
If you really want to get featured on Instagram, then you need to push yourself a step ahead of others. Hopefully, this article has come up with some really very interesting tips that could make you rule in the fame game on Instagram within no time. So, keep reading it and get your doubts cleared on how to get featured on Instagram!
